Real-time integrations

Integrate into your systems with Content.One webhooks.

Trigger downstream workflows the moment content changes—no polling, no manual steps. Content.One webhooks keep apps, CRMs, and custom middleware synchronized in real time.

See webhooks in action Read API docs

Trigger actions, sync systems

Trigger actions, sync systems, and automate workflows—instantly.

Content.One’s Webhooks let you keep every system, platform, and team in sync. Trigger external actions in real-time whenever content is created, updated, or published—automating processes and connecting your digital ecosystem. Hit systems like Zapier or your own custom middleware.

Real-time notifications whenever content or schema updates occur.
Trigger downstream workflows across SaaS apps, CDPs, and custom services.
Keep apps, CRMs, and services aligned with your CMS—no polling required.

Webhook ideas

Plug-and-play ideas for business impact.

Use webhooks to orchestrate communications, automate marketing handoffs, and keep engineering in the loop—all without custom polling.

Send rich Slack alerts to channel owners whenever content is published, scheduled, or rolled back.
Notify social teams or automation tools when new campaigns launch so cross-channel promos stay aligned.
Trigger email or SMS nurtures the moment new gated assets go live.
Pipe schema or page updates into DevOps workflows, Git-based CI/CD, or observability tools.
Post structured change logs into ticketing systems so marketing and engineering share the same timeline.

JSON payload examples

{
  "url": "https://hooks.slack.com/services/.../...",
  "payload": {
    "channel": "#content-launches",
    "text": ":rocket: {item_title} just went live via {user.email}",
    "attachments": [{
      "title": "{item_title}",
      "title_link": "{preview_url}",
      "fields": [
        { "title": "Route", "value": "{path}", "short": true },
        { "title": "Publish time", "value": "{timestamp}", "short": true }
      ]
    }]
  }
}

{
  "service": "zapier",
  "event": "new-social-asset",
  "data": {
    "title": "{item_title}",
    "summary": "{excerpt}",
    "image": "{hero_image.url}",
    "cta": "{preview_url}",
    "channels": ["linkedin", "x", "facebook"]
  }
}

{
  "endpoint": "https://api.sendgrid.com/v3/mail/send",
  "payload": {
    "template_id": "d-12345",
    "personalizations": [{
      "to": [{"email": "subscribers@brand.com"}],
      "dynamic_template_data": {
        "headline": "{item_title}",
        "abstract": "{excerpt}",
        "cta_url": "{preview_url}"
      }
    }]
  }
}

{
  "target": "https://ci.brand.com/hooks/zesty",
  "payload": {
    "event": "schema.updated",
    "instance_zuid": "{instance_zuid}",
    "model_zuid": "{model_zuid}",
    "user": "{user.email}",
    "changeset": "{diff_url}"
  }
}

Automate more, manage less

Automate more, manage less.

From automating translations to syncing product catalogs, Webhooks keep Content.One connected—and your teams productive.

✅ Secure webhook management with role-based controls.

✅ Custom payloads and targeting for advanced workflows.

✅ Scale integrations without adding manual overhead.

What listens for webhooks?

Resources that can trigger webhooks.

Design precise automations by tying webhooks to specific instance assets, models, or account actions.

Note: Publish-action webhooks do not fire for scheduled publishes more than 30 days in the future.

Instances API

Content models & items
Fields & views
Stylesheets & scripts
Redirects & languages
Instance settings

Accounts API

Roles & instance roles
Instance domains
Invites & access
Team governance events

Common use cases

Trigger customer notifications
Pipe updates into data warehouses
Fire translation or localization jobs
Kick off QA or approval workflows

REST API endpoints

Webhook management endpoints.

Create, update, and manage webhook subscriptions programmatically using the Accounts API.

POST   https://accounts.api.zesty.io/v1/webhooks
  → Create a webhook subscription

GET    https://accounts.api.zesty.io/v1/instances/:instance_zuid/webhooks
  → List all webhooks for an instance

GET    https://accounts.api.zesty.io/v1/webhooks/:webhook_zuid
  → Retrieve a webhook by ZUID

DELETE https://accounts.api.zesty.io/v1/webhooks/:webhook_zuid
  → Remove a webhook subscription

Execution logic & conditions

When events happen, Content.One searches for the most specific webhook match and fires the associated payload:

1️⃣ Item-level: matches a specific item ZUID.
2️⃣ Model-level: matches any item in a given content model.
3️⃣ Instance-level: matches any item in the instance.

Example: Updating item 7-ABCD-1234 in model 6-ABCD-1234 on instance 8-ABCD-1234 can trigger all three tiers depending on configured webhooks.

Structured payloads

Design payloads for any downstream system.

Send tailored JSON payloads to CRMs, messaging platforms, queue processors, or custom endpoints.

Include contextual metadata: item ZUIDs, users, timestamps, and routes.
Send formatted payloads for email/SMS services or customer-communication platforms.
Trigger ETL/ELT jobs with ready-to-ingest data structures.

{
  "event": "content.item.updated",
  "instance_zuid": "8-ABCD-1234",
  "model_zuid": "6-ABCD-1234",
  "item_zuid": "7-ABCD-1234",
  "timestamp": "2024-04-12T17:24:35Z",
  "user": {
    "zuid": "5-XYZ-6578",
    "email": "editor@brand.com"
  },
  "meta": {
    "preview_url": "https://preview.brand.com/articles/latest",
    "publish_state": "scheduled"
  }
}

See it in action

Book a workflow automation consult.

We’ll map your integration needs, review webhook patterns, and show how Content.One keeps every platform synchronized.

Design webhook strategies for omnichannel delivery.
Review security and governance best practices.
Connect with Zapier, Workato, or custom middleware.

Launch Now

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VP of Growth growth@content.one

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Blog

Documentation

Github and Commit Log

Integrate into your systems with Content.One webhooks.

Trigger actions, sync systems, and automate workflows—instantly.

Plug-and-play ideas for business impact.

Automate more, manage less.

Resources that can trigger webhooks.

Instances API

Accounts API

Common use cases

Webhook management endpoints.

Execution logic & conditions

Design payloads for any downstream system.

Book a workflow automation consult.

Read about Customers who've leveraged Webhooks Integrations & Automation from Content.One

The Salvation Army

Salvation Army Technical Solutions

Singlife

Cornershop by Uber

Free Consultation with Content.One

Todd Sabo